Project Description
Inspired by the success of the AajeevikaMela2017, DAY-NRLM organized the SARAS AajeevikaMela 2018 in Hall No. 7, Pragati Maidan, New Delhi from 23rd March, 2018 to 1st of April, 2018 in which SHG women from all states of the country participated for exhibition and sale of their products in over 350 stalls.
The stalls displayed the skills, potential and hard work of our women from across India. The products range from handlooms, handicrafts, artifacts and heritage products, tribal ornaments, decorative items, metallic products, earthen utensils, paintings, organic food items, spices, processed food products, soft toys, utility items, brass and wrought iron products.
The SARAS Aajeevika Mela 2018 in New Delhi was an endeavour of DAY-NRLM to provide to the rural women producers a national platform and an opportunity to showcase their products, and seek buyers, either individuals or bulk buyers for sale nationally / internationally.
Project Details
As part of the 2018 mela, about 350 stalls was set up by SHG women from different states for exhibition cum sale of a wide verity of products. On this occasion, the Ministry bring out a directory of the products of all the women who showcased their products in the AajeevikaMela 2018.Cultural programmes were also organized as a part of the Mela. Some workshops for the women participants for honing their soft skills as well as skills in packaging, managing consumers etc. was organized during the Mela.
Venue: Hall No. 7, Pragati Maidan, New Delhi
